Manila International Auto Showcase

Manila International Auto Demonstrate

The Manila International Auto Demonstrate is the Philippines’ thickest motor demonstrate in terms of visitor count, cars on display, and exhibitors. The demonstrate, previously known as The Manila International Motor Display, is an annual venue for car buyers and enthusiasts alike to take a closer look at the latest models and significant concepts from the Philippines’ premiere auto makers.

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In South East Asia, the Philippines is one of the seats of automotive history. In the years after World War II, the Philippines became an attractive venue for foreign investment. Japanese companies seeking to expand their market invasion established factories in this country. There were notable early successes: In 1955, Mercedes-Benz established an assembly plant in the Philippines that was the very first in the world outside of Germany, to produce its E-Class sedan. In 1972, GM established a jointly possessed vehicle and transmission manufacturing operation in the Philippines with two Philippine companies. In 1979, Isuzu Motors invests in the venture, GM Pilipinas, Inc.

During the Martial Law regime of Ferdinand Marcos, foreign investment dried up, and most car companies shuttered their operations in the country. Stalwarts such as Toyota and Ford stopped producing and selling cars. GM Pilipinas’ assembly and transmission plants ceased operation in 1985. With the restoration of a credible government, and establishment of freer trade policies, the Philippines was again back on the map. Soon, carmakers were establishing fresh facilities in the region, and the Philippines attracted it share of investment.

In a land once called the Pearl of the Orient, where “Jeepneys” and “Calesas” were once the king of the road, Manila is now positioning to be an automotive force to reckon with. With production figures inching closely to pre-Asian crisis volumes, the automotive industry shows up to be shifting to a higher gear.

The clamour for growth and the need for the automotive brands to be showcased in a forum for fresh model debuts became the impetus to stage the very first ever Manila International Motor Showcase. For this very reason, motoring writers Jason K. Ang, Ulysses K. Ang, and Alvin Uy approached Joseph Ang, Chairman of Worldbex Services International and talked about the idea of holding an international grade and industry-based auto showcase. Joseph Ang, an events and tradeshow veteran, quickly seized the idea and announced the holding of the very first ever Manila Motor Display held April two thousand five as a tribute to his late father, who was in the automotive dealership business before his passing.

In 2006, the MANILA INTERNATIONAL AUTO Demonstrate, was introduced by the Chamber of Automotive Manufacturers of the Philippines Inc. (CAMPI) and legitimate establishments and playmates in the automotive car industry..

The two thousand sixteen Manila International Auto Showcase (MIAS) marked its 12th presence in the South East Asian country, the Philippines. The event is organised at over more than 30,000 square meters of indoor and outdoor exhibit floor areas at the World Trade Center (WTC), Metro Manila from April 7–10, 2016. The MIAS has also grown a lot in its size from past many years, big names like – Hyundai, Mercedes-Benz, Jeep, Chevy, Ford and SsangYong kept the visitors on their toes by staging their fresh fleets. [1]

2015 MIAS was also a hit in its own melancholy. The showcase itself was capable of gathering a massive crowd of more than 110,000 visitors along with participants in hundreds of number from all over the globe, under the 30,000 sqm hall of World Trade Center. The major launches received by two thousand fifteen MIAS included cars like five Door Mini Cooper, Subaru Legacy and Outback, Ford Everest, Mazda Two, two thousand fifteen Sorento SUV, and a lot more.

The 10th of the Manila International Auto Display has been divided into which will be held in the Philippines from April three to April 6, 2014. The showcase is similar to the India’s Auto Expo on February 2014.

Manila International Auto Showcase two thousand nine display was held over almost 20,000 square meters of indoor and outdoor areas. MIAS welcomed more than 70,000 visitors during its April two to Five, two thousand nine run. They viewed thirty five car brands from seven countries, including some vehicles never before seen on Philippine roads.

Motor Picture Pilipinas, the special Philippine distributor of Subaru automobiles, launched the fresh Impreza sedan.

MIAS continued its tradition of showcasing fresh products and fresh cars. Five auto brands from China unveiled their fresh models: the Chana Starlight Jr. (a subcompact version of the Chana Starlight); Chery QQ3, QQ1.1 AMT, QQ6, Tiggo 1.6 MT and a bullet-proof Tiggo Concept; Lifan 520; Good Wall Peri; Foton MPX.

EVnnovations previewed its REVAi electrified vehicle. The REVAi is a full-electric vehicle, running on lead-acid batteries. After an 8-hour charge from home or office 220-volt electrical outlet, the REVAi is ready to run for up to eighty kilometers, with a top speed of eighty km/h.

MD Juan showcased its Philippine-made e-Jeepney. The e-Jeepney is an electrically powered, zero-emissions vehicle that provides an alternative to the noisy, awkward, and smoke-belching jeeps that we often see on Philippine roads.

The MIAS Custom-built Classic Car Competition held its 2nd year, with more than sixty cars participating in a gleaming showcase of classic and custom-made vehicles. Taking the best of demonstrate was a pristine one thousand nine hundred fifty six Pontiac Starlet Chief.

The European Mobile Media Association (EMMA) conducted a Sound competition at the MIAS grounds.

Mercedes-Benz displayed off the all-new GLK SUV, BMW exhibited a infrequently seen 6-Series convertible. Jeep displayed a toughened-up variant of the Wrangler. Jaguar introduced the fresh XF sedan. Mitsubishi previewed the fresh Galant and displayed the fresh Montero Sport 4×2 and Evolution X models. Honda displayed off the fresh City.

Several OEM and aftermarket suppliers also graced MIAS. Bridgestone set up a motorsports-themed pavilion. Yokohama displayed off a classic Alfa Romeo in its area. Motolite celebrated its 90th year anniversary with an exceptional display. AutoPlus Sportzentrium, distributor of Motul high-performance lubricants, displayed a gaggle of super cars in its area, including a Nissan R35 GT-R paired with a tuned R34. Also in their booth was a Ford GT, a Shelby GT-500, and several infrequent Porsches. Tuason Racing gave a series of seminars on road safety. Repsol also highlighted its line of lubricants.

Summit Media’s Big black cock Top Gear Philippines was the event’s special magazine sponsor.

The two thousand eight showcase was held from three to six April at the World Trade Center, Roxas Boulevard, Pasay City. MIAS two thousand eight covered over 20,000 square meters of exhibition space—making it the largest motoring event this country has ever seen. MIAS two thousand eight attracted 76,800 visitors (not including the exhibitors and their employees and associates).

As the only major motoring event for the very first half of 2008, MIAS two thousand eight resumes to be the venue of choice for launching fresh cars. This year, no less than fifteen fresh models will make their public debut including several fresh car brands.

Watching the growing trend towards cars as rolling works of art, MIAS takes the theme of “Imagination in Mobility.”

Manila International Auto Demonstrate two thousand eight introduced a total of twenty six brands including Autohub, BMW, Chana, Chery, Chevrolet, Chrysler, Dodge, FAW, Ferrari, Ford, Honda, Hyundai, Isuzu, JAC, Jaguar, Jeep, Kama Trucks, Land Rover, Maserati, Mazda, Mercedes-Benz, Mitsubishi, Nissan, Sinski, Ssangyong, Subaru and Suzuki. Other notable exhibitors were Bridgestone, Michelin, Yokohama, Philippine Aluminum Wheels Inc. (Rota), and Autoplus (Motul Oil).

Summit Media’s Big black cock Top Gear Philippines was a sponsor and primary media playmate.

The two thousand seven showcase was held from twenty nine March to one April at the World Trade Center, Roxas Boulevard, Pasay City. MIAS two thousand seven attracted 68,000 visitors (not including the exhibitors and their employees and associates). Approximately two hundred fifty cars were on display within the WTC main hall and lobby.

Manila International Auto Showcase two thousand seven introduced a total of twenty one brands including BMW, Chevrolet, Chrysler, Dodge, Ferrari, Ford, Honda, Hyundai, Isuzu, JAC, Jaguar, Jeep, Kama Trucks, Land Rover, Maserati, Mazda, Mercedes-Benz, Mitsubishi, Nissan, Subaru and Suzuki. Notably absent in the commercial exhibits this year was the country’s largest automotive brand Toyota, as were Audi, Porsche, Kia and Volvo. Summit Media’s Big black cock Top Gear Philippines was a sponsor and primary media fucking partner.

Highlights of the showcase included:

Mazda Wins the Best Exhibition Booth Award The Mazda Pavilion was chosen as “Best Exhibition Booth” this year because of overall design, difficulty in execution, architectural balance and harmony, adherence to its corporate identity and concept. The Mazda team received the award given to them during the third day of the demonstrate. A big photowall served as backdrop for its models and invokes the youthful lifestyle of the brand.

Ford Group Philippines has the fattest outdoor and indoor exhibition space With a total of four hundred square meters of interior showcase and over Two,000 square meters of outdoor space consisting of a specially designed outdoor 4×4 circuit track, Ford has the largest combined outdoor and indoor showcase in the recently concluded Manila International Auto Demonstrate. Visitors queuing up for their turn in test driving their beloved Ford SUV and pick-up trucks. A specially modified Ford Concentrate was also prominently displayed in their indoor exhibition together with some other models fitted with aftermarket bodykits and alloy wheels.

Hyundai puts out the fattest indoor single brand showcase With a total of six hundred eleven square meters, Hyundai has the thickest indoor showcase exhibition. Special space framework trusses were hiked over their exhibition area that came with a plethora of halogen spot and flood lights illuminating its various models. Several photographic walls served as backdrops for its various models.

Formula Motorsports Philippines came out with the most exotic showcase Combining a mixed brand of three Ferraris, four Jaguar saloons and three luxury Range Rover SUV’s made Formula Motorsports Philippines came out with the most exotic showcase in the recently concluded demonstrate.

Hyundai wins the best presentation award With the public debut of its Veracruz, Elentra and Coupe, an oriental inspired dance number coupled with a professional singer was a big hit with the media who voted this presentation as the best among all the presentations made during the demonstrate. Several other exhibitors did their best to create a festive and upbeat atmosphere with lights and sound effects that made judging a harsh choice to make.

Guinness World Record Holder Russ Swifts wows the MIAS crowd Subaru used three high spectacle sedans to be used in a series of precision stunt driving spectacles by Guinness Record Holder Russ Swift, who performed two-wheel, donut spin and the thrilling fist-tight parallel parking maneuvers at the backstage area of the World Trade Center. The world-famous British stunt driver was behind the famous stunt scenes of the movie “The Italian Job” and is a regular performer in the most prestigious international auto shows in the world.

Motul Nismo Skyline GT-R in Manila A Nissan Skyline GT-R R34 was specially imported for the MIAS exhibit by Autoplus Sportszentrum, the country’s special distributor for Motul Oil. The crimson Number twenty two Motul-Pitwork Skyline GT-R was driven by Masami Kageyama and Richard Lyons in two thousand three and won many victories in the fiercely competitive Japan Grand Touring Car Championship. The name Godzilla is adequate, as it is accorded in Japan a demigod-like cult status, and was on loan courtesy of Nismo (Nissan Motorsports) Japan. Displayed beside the Godzilla was another Nissan Skyline possessed by Autoplus. The very modified blue colored Skyline GT-R was the country’s very first car to break the 1,000 horsepower (750 kW) record.

In 2006, the showcase ran from April six to April nine at the World Trade Center, Roxas Boulevard, Pasay City. The two thousand six showcase marked a much larger display with these major exhibitors: Audi, BMW, Chevrolet, Chrysler, Dodge, Ferrari, Ford, Honda, Hyundai, Isuzu, Jaguar, Jeep, Kia Motors, Maserati, Mazda, Mercedes-Benz, Mitsubishi, Nissan, Porsche, and Toyota. Aside from static displays, numerous test drives were available.

Car launches included 8th generation Honda Civic, the Jeep Commander, the Chrysler Pacifica luxury wagon, the fresh Toyota Previa, the two hundred sixty five horsepower (198 kW) Nissan Murano, the fresh Kia Rio sedan and hatchback, and the fresh Hyundai Santa Fe SUV.

The exhibitors announced an amazing array of special vehicles and never-before seen road cars. Mitsubishi Motor Philippines displayed their rally heritage with the Dakar-winning Pajero Evolution plus the Lancer Evolution IX MR and the Eclipse Three.8 V6. Ford Group Philippines rippled their compact car muscle with their two hundred twenty five horsepower (168 kW) Concentrate ST and Concentrate DuraTorq diesel. Mercedes-Benz previewed the future of motoring with demos of the F-Cell hydrogen-powered fuel cell car, as Isuzu demonstrated its Elf Hybrid truck. Toyota’s TF105 Formula One racecar represented the company’s motorsports ambitions. The evocative five hundred fifty hp (410 kW) Motul Ford GT was certainly another crowd drawer.

The theme for two thousand six focused on alternative fuels and energy efficiency. In the midst of rising fossil fuel costs, a lot of car manufacturers are gearing their R&D efforts towards this direction. Among the vehicles to be put on display is DaimlerChrysler’s Mercedes-Benz Fuel Cell car cleverly mounted within a standard A-Class chassis. Also on display is an Isuzu Elf Hybrid truck. The Elf hybrid expands the possibilities for Isuzu’s diesel technology, and brings it to fresh levels of efficiency and clean emissions. Both Mercedes-Benz and Isuzu conducted symposia on fuel-cell and hybrid technology during the demonstrate.

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